A-funkin-dorable

I guess these have been around for a while, but they're new to me.





::::props to The Martin Agency::::

The real measure of success

If any marketing folks out there come across this post, please chime in.

This comes from a client presentation I was party to a couple of months ago.

(This also comes from my notebook of posts I was planning to make this past summer.)

You work for "Company A" making widgets.

You are in competition against Companies B, C & D.

Is it a common measure of your brand's success and reputation in the marketplace by comparing the percentage of buyers that are "Caucasian" for each of the four brands?

So if 75% of Brand C's buyers are Caucasian and 50% of Brand A's buyers are Caucasian, Brand C is the stronger brand.

Is that normal?

Ketchup

Franklin had a hectic summer...

Franklin almost got his ass fired.
Franklin has been doin' a lot of stuff for other people, while neglecting his own shat.
Franklin is tired of family drama.
Franklin needs to make more ads.
Franklin can't decide what's worse. Committees or focus groups.
Franklin wants to vomit every time he sees a Liberty Mutual Crash rip-off TV spot.
Franklin learned how seriously white people take slow pitch softball.
Franklin only watched two movies this summer.
Franklin really hates revisions.
Franklin loves swag.
Franklin was reminded how helpful golf is professionally.
Franklin spent a good month not giving a shat about shat.
Franklin has overdosed on politics.
Franklin was seriously tempted to pull ye olde race card, but chose otherwise.
Franklin learned that ideas are not as important as PowerPoints.

And most importantly...

Franklin is still the black guy in the office.


Sorry for the absence.

I'm Back And I'm Black

Did whatsisname get that to you?

I've spent the past 2 months trying to get my coworkers to say "deez nuts," regularly.

My plans have worked.

Now I can get back to blogging.

You ain't grindin' if you ain't tired

The grind’s been hard these past few weeks, and it looks like I have a bit of catching up to do.

Might as well crank up the Bebel Gilberto* and git to it.

*She’s been getting plenty of office friendly play lately.